Just uploaded onto youtube and it’s already getting some nice comments. What do you think?
On July 11, 2007, we uploaded our first animation on YouTube:
I remember the day like it was just yesterday and I’m proud to say that after 1,772 days, we have hit our 1,000 animation on our YouTube channel. A lot of our animations went viral and reached over 1 Million views and some of our animations barely made 10,000 views, some videos made you laugh, while other made you cry, either way, it’s been quite the journey!
We want to thank our amazing audience who take the time to watch our animations and write comments that share their..sometimes too honest opinion…. we love you! Yes, even those “First!” comment’ors
We also want to thank our team of amazing animators from around the globe who upload their animations to Aniboom and give us the chance to show the world that animators are pretty awesome people!
So… I’m holding a glass of champagne as as I write this… cheers to us all and to another 1,000 animations ahead!
“As a startup, we don’t have a large marketing department with a lot of existing connections to get things like animation done” says Zoe Fraade, a Creative Lead for Squishable.
Like many companies and entrepreneurs around the world, Zoe understands the power of animation as a powerful, eye catching, and fun way to promote a product, or get a message across.
But, as others from outside the animation industry have come to realize, getting an idea animated means finding the right professional to take the lead.
She continues: “Short of Craigslist, we really had no idea where to turn to get some fast turnaround on the videos we wanted. On Aniboom, the animators came
pretty much overnight and picking the one we wanted was fairly easy”.
Using the Aniboom Animation Marketplace, the squishable brand got 2 animated videos ready in no time, and 3 more are in production, all done by Ronen Zhurat, a member of aniboom’s freelance animator s community.
All Zoe had to do, was open an animation project, post it on aniboom’s marketplace, and wait for the professionals to propose themselves. After she found Ronen and agreed on the terms, it was, as Zoe puts it, a breeze :”It was a pleasure to meet someone who got the style we were going for so well. Payment has been as easy as paypal can make it, which has been great”
Check out another funny video done by Ronen Zhurat for Squishable
or visit Squishable’s Youtube channel
Check out Squishable - They’re giant round fuzzy stuffed animals. Hug them
We all know that great music enhances every animation. But did you ever stop to think that great animation can enhance music? Since the dawn of music videos in the 1980s, savvy musicians have known this precious secret about animation and kept it in their back pockets when implementing the best form of visual expression and promotion for their songs. A perfect example of this is the classic Money for Nothing video by the Dire Straits, which was a first of its kind and a huge hit. This fun, lively video combines elements of both animation and live action, providing the viewer with a real visual treat:
But the Gorillaz is definitely the best example of an “animated band,” as they have built their entire reputation on being known as such. “The band’s 2001 debut album Gorillaz sold over seven million copies and earned them an entry in the Guinness Book of World Records as the Most Successful Virtual Band.” –from Wikipedia (the all-knowing Master of the Universe). One of their most well-known and successful animated music videos (and a personal favorite) has to be Clint Eastwood:
So why not follow in the footsteps of the greats and do the same “animated” promotion for your own music?
We here at Aniboom Virtual Studio have exciting news for independent musicians and bands who would like to create animated music videos. In our Aniboom Animation Marketplace, independent musicians can now collaborate with thousands of animation professionals from around the world to see their music video become an “animated” reality.
In this tech-savvy day and age, an animated music video has the potential to go viral and serve as a major promotional tool. Teenagers, college students, and young professionals alike are always eager to find funny or thought-provoking animations to forward to their friends and colleagues to make themselves the talk of the water-cooler. So as the famous lyric goes, why not “give them something to talk about” with your own animated music video?
Here’s what a current client is saying about creating a music video with the Aniboom Animation Marketplace:
“I was overwhelmed with the emails I received following my posting (in the Aniboom Animation Marketplace) of an idea for a music video. I was impressed by several potential animators, and have followed up with them. It feels so great to be doing this! I decided to make an animated music video because one of my songs, ‘The Necklace,’ is a vivid story of a girl and her father that captures the emotions and the heart. Animated videos are a phenomenal way of helping the lyrics come to life by narrating the story.”
–Jeff Jacobs, www.JeffJacobsMusic.com
In the past, Aniboom has worked with the legendary band Radiohead to find them the best independent animators to create animated music videos for their songs. Radiohead came to us without a concept for the videos and invited the animators to take complete creative control. The result was four vastly unique music videos all employing different styles and techniques, chosen by the band members themselves out of hundreds of submitted options.
Here is an example animated music video for Radiohead’s song Reckoner:
As Aniboom’s success with Radiohead proves, major advantages of an animated music video are its artistic freedom and cost-effectiveness with incredible results! You can do crazy, surreal, offbeat things in animation (e.g. have a character jump out of a plane or spontaneously combust) that you couldn’t do in live action unless you had the resources of a giant studio backing you. By using the medium of animation, you really have the opportunity to be as creative as your heart’s desire. Want your video to pay homage to the surrealist paintings of Salvador Dalí? Do you want it set in Italy or France? Want it to be done in classic hand-drawn 2D, 3D, stop motion, or a combination of all three? The possibilities are endless!
You can post your song title and track, description, video concept, character designs (or whatever you’ve got!) in the Aniboom Animation Marketplace right now to start receiving offers from qualified animators: http://www.aniboom.com/Post/Create-Task/?source=blog.
If you have any questions about creating your video, please contact Aniboom at email@example.com.
Check out Aniboom’s Music Videos Playlist on our YouTube Channel. Here’s one of the featured music videos. It’s called “Le Soleil Chante / The Sun Sings” by French musician Ignatus (aka Jérôme Rousseaux) and animation by Delphine Burrus.
What do you think about animated music videos? Which one is your all-time favorite? I’m curious to hear your thoughts.
So when Gideon Amichay, one of the leading Communication Artists working today (Chief Creative Director at Young & Rubicam and winner of 8 Clio Awards, 13 Cannes Lions and 1 One Show Pencil), came to us with the idea of bringing together animators from all over the world to honor the upcoming 10th anniversary, we didn’t hesitate for a moment. Gideon’s idea was simple yet complex at the same time: He envisioned each animator would create a ten-second animation inspired by the title:
9/11. It’s been ten years.
The message of each ten-second animation is completely personal to each individual, which I find extremely refreshing. Whatever connotations each animator drew from the title is what they were encouraged to use for inspiration when creating their animations. There is no right or wrong answer, no valid or invalid opinions or emotions. It’s amazing how people from all over the world with such diverse cultural, religious, and social backgrounds can interpret the same theme in so many different ways. For example, Vlad Grausbard of Kazakhstan created a rather thoughtful animation: Two identical towers of pink roses in crystal glasses are seen at first from an aerial point of view of a rescue helicopter (in my interpretation). A single drop of water falls between the two crystal rose towers and then we see the towers standing straight up, in the shape of an “11” (eleven), with the words “September” coming into view. It’s an interesting idea to juxtapose such delicacy with such a harsh reality.
And then there are sweet, heartbreaking animations like the one by Erin Thweatt of the US. Thweatt created an animation of a young girl putting the finishing touches on her American flag and photo collage to commemorate the passing of her mother during the 9/11 attacks. The young girl stands with her grandmother and they hug. These are just two of the 40 animations featured in the collection.
This collection of 9/11 animation shorts will be screened in its entirety on the Web on Aniboom’s 9/11 YouTube channel, in different forms on television, and in real-world venues. All animation clips are signed with the artist’s name, followed by the flag of his/her home country — an added touch that really makes me feel as though we are all united as one against terror and injustice in the world.
More animation artists (all genres: 3D, 2D classic, stop motion, and motion graphics) from all over the world are invited to join the project in the service of our shared humanity. Please click this link for the specifics and details: http://www.aniboom.com/september11
To view the “9/11. It’s been ten years” animation shorts, check out Aniboom’s 9/11 YouTube channel.
Have I got some exciting news! The Aniboom Virtual Studio is expanding to include the Aniboom Animation Marketplace, where anyone can post an animation-related project and get it done by our qualified animation professionals from around the world.
Projects in the Marketplace can be as small as creating a background design or as big as a complete animated clip. This means it can be used to help out with a task on an ongoing animation project, or to actually make the whole project. Our pool of thousands of animation professionals allows the Virtual Studio the ability to find the best creators to work on each task. Among the professionals available are storyboard artists, concept art, character and background designers, 2D/3D animators, modelers, riggers, texture artists, matte painters, lighters, supervisors, production managers and more.
Final say on choosing the creator to work on a task goes to the producer who posted the project. After receiving a list of suggested eligible professionals, the producer decides who to work with, based on skills, experience, previous work and the creator’s demo reel.
This is good news for creators as well. The Marketplace offers a wide range of projects to work on and the option to browse through those that are offered to them and choose the ones they are most interested in and are available for.
I can’t wait to see the cool projects that come out of the Aniboom Animation Marketplace! What do you think about the idea? Please share your thoughts.
The prize for the Aniboom and Saatchi & Saatchi Nothing is Impossible Challenge was the opportunity to work with Saatchi on a project somewhere in the world. Yannick Puig, the winner of the award, was flown with his family to work with the Saatchi LA office on their new Toyota “Auto-biography” campaign. What a brilliant campaign! What a brilliant animation! As everyone has a story about their car (goodness knows I have plenty…) Saatchi had people write their “auto-biography” on the Toyota Facebook page.
The full story behind the campaign according to Tom Eslinger’s blog: “Based on the premise that every Toyota owner has an anecdote about why they love their car, Mike McKay, Executive Creative Director of Saatchi & Saatchi L.A., came up with ‘Auto-Biography’, a Facebook community where Toyota drivers can share their stories. In an effort to connect with Toyota owners, ‘Auto-Biography’ enables people to upload videos and post photographs of experiences associated with their vehicle. Using real Toyota owners as its inspiration, the campaign has amassed a range of intriguing tales, from the everyday to the fantastical. To visit the Auto-Biography community, click here. In all 10,589 Toyota owner’s stories were submitted through Facebook, and the Toyota USA page where the shorts are hosted has more than 292,345 members.
This is a brilliant commercial. The animation is brilliant and fits the storyline perfectly – I loved it.
It’s opportunities like this that are the reason why I love our awards so much. Most of the time we (people) find work through who we know. It’s not easy to be discovered when you’re one in thousands going after a job, you’re not located in NYC/Hollywood and you didn’t go to school with the director. But the people at Saatchi & Saatchi watched every single video that came through for the Nothing is Impossible Challenge and Yannick was awarded with a dream come true for his hard work.
Aniboom will be meeting with studios, media companies, broadcasters and producers – showcasing the Aniboom Virtual Studio, our industry changing production methodology and our shows available for development.
Leeor explained, “Kidscreen is a fantastic venue and I’m looking forward to going.” He added, ” The Aniboom Virtual Studio keeps me in contact with animation professionals from all over the world on a daily basis, but it’s always nice to get some face-time.”
If you would like to meet with Aniboom in New York please contact Maya.